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Wednesday, January 10, 2007

Renting Games in Claremont, CaliforniaExternal Link

Game rental is a nice idea to lower the barrier for the mass to get into hobby games. When a new boardgame comes into market, general gamers may find difficult to judge the value of a game before trying it. You can imagine the situation for a non-gamer to decide before he makes a purchase. I have been working hard to establish my reputation such that my friends could rely on my professional recommendations before seeing a game. For game shops, renting games seems a good way to acquire more potential customers. According to the interview, this shop in California does very well with game renting. Nevertheless, IMHO, it is very difficult to replicate the game renting model to Hong Kong.

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